Skinora: About The Brand

Skinora take a different approach to skincare. Rather than just selling brands, we empower and educate you to help you achieve great skin. We do this by focusing on the ingredients relevant to your skin type and concerns , hand selecting products that produce measurable results.

The products chosen are unique to you, your skin type and your lifestyle. We work directly with carefully chosen premium skincare brands keeping up to date with developments and clinical studies, so we can provide you with products that have a measurable and positive effect. You can rely on us to deliver only products that are genuine. We never use third party suppliers.

Our Skinora Doctors

Dr Anna Puri CEO, Co-founder

Dr Anna achieved a BSc at the University of St Andrews and then went on to achieve an MBChB, completing her medical degree at the University of Manchester in 2005. She is an established aesthetic doctor with over 15 years experience in aesthetic procedures and skin care. Dr Anna continues to practice both as an aesthetic doctor in her clinic located in Ascot and as a GP. The Skinora story started after Dr Anna had treated a patient for scarring following the online purchase of active ingredients that were mismatched to her skin type.  Dr Anna was deeply affected by the impact this had on her self esteem and mental well being. She set out to provide  an online professional skin care service that would be accessible for all. 

Dr. Lucinda Appiah COO, Co-Founder

Dr Lucinda Appiah is the co-founder of Skinora and achieved her MBBS at Imperial College London in 2009. She later went on to attain her postgraduate certification with merit in Aesthetic Medicine at Queen Mary University in London. Dr Appiah also continues to practice as a GP and has extensive experience in treating a range of skin conditions.

Dr Anna and Dr Lucinda’s approach is about helping you to be the best version of yourself. Their ethos is to provide a highly personalised approach with customised skin care regimes tailored to their individual clients needs.

Our goals

We’re not just another ecommerce outlet. Many of the products we include in our bespoke programmes aren’t available in the shops. We want to promote a healthier approach to skincare that’s proactive rather than reactive. And we want to make skincare inclusive for everyone.

Because we work directly with some of the biggest names in skincare, we understand the products intimately, and how they work.

We believe that your input in shaping the right skincare routine is essential. You get all the information you need to make an informed choice, including technical information about the products, so you know exactly what you’re getting. And all your data is treated as completely confidential – we don’t share it with other parties.

Our equation is simple: our expertise + your input + premium quality products = a personalised programme that delivers real results.